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Version
1.0 - Updated March 22nd, 2005
At MBK Senior Living Ltd. (referred to as MBK Senior
Living, "us" or "we" in this Privacy Policy), we are
dedicated to serving your needs. We know you care about
your personal privacy. Because we care about you we have
adopted the practices described in this Privacy Policy.
Our Collection and Use of Your Personally Identifiable Information.
We collect and use information about you where we reasonably believe it will
help us administer our business or provide products, services or other opportunities
to you. The information you give us, among other things, allows us to improve
our marketing and promotional efforts, statistically analyze Website usage, improve
our content and product offerings and customize our Website's content, layout
and services. For our records, we may, in our sole discretion, retain original
and updated information for reasons such as technical constraints, dispute resolution,
troubleshooting and agreement enforcement. Because of the nature of our business
our products and services are not designed to appeal to minors, we do not knowingly
attempt to solicit or receive any information from children.
MBK Senior Living collects information from our users at several different points,
including but not limited to the following:
Information You Provide To Us
Before you can use certain features of the Website (as defined in the Terms of
Use), we ask that you provide to us, among other things, your Name, Address,
Phone Number, and Email Address. We receive and may store the information you
provide to us. Certain information must be given to us. Other information may
be identified as optional, and you may choose whether to provide it.
Correspondence
If you correspond with us we may retain such information. In addition, where
we have sent an email to you, we may receive confirmation that you have opened
it.
Cookies
A cookie is a file stored on your computer that contains data you already gave
to us. When you access our Website, we look into the cookie to fill out some
fields you would otherwise have to reenter (but not passwords or any financial
information) and customize our Website to be more relevant to you. We also then
know it's you and not someone else. We don't put sensitive or financial information
into the cookie stored on your computer. There are products commercially available
that are designed to help you disable cookies. Although we want you to be aware
that such products exist, please note that if you choose to use them we may not
be able to provide you with personalized service, your use of the Website may
be slowed, and it may result in certain features and services not being available
to you.
Surveys, Promotions & Contests
From time-to-time, our Website may request information from you via surveys,
promotions or contests. Participation in these surveys, promotions or contests
is completely voluntary and you may choose whether or not to disclose this information.
Information requested may include but is not limited to contact information (such
as name and shipping address), and demographic information (such as zip code,
age level).
Information from Other Sources
We may receive information about you from other sources, such as our agents,
vendors and service providers and from publicly available sources. For example,
sometimes we receive updated address information from third parties that we may
use to update our records.
Disclosing Information To Third Parties
We may reveal personally identifiable information about you to third parties
(including any affiliate or subsidiary we may have) for their independent use,
including, without limitation, if: (1) you request or authorize it; (2) the information
is provided to help promote or otherwise market a service or product to you or
complete a transaction for you; (3) the information is provided to comply with
the law, enforce our Terms of Use or other agreements we have with you, or to
protect our rights, property or safety, or the rights, property or safety of
others; (4) the disclosure is done as part of a purchase, sale or transfer of
services or assets (for example, if substantially all of our assets are acquired
by another party, your information may be one of the transferred assets); or
(5) the information is provided to our agents, vendors or service providers who
perform functions on our behalf. We may also gather aggregated data about you
and disclose the results of such aggregated (but not personally identifiable)
information to third parties for marketing or promotional purposes.
Inapplicability of Privacy Policies of Any Linked Websites or Other Third
Parties
This Privacy Policy only addresses MBK Senior Living's use and disclosure of
your personally identifiable information. We are not responsible for the privacy
practices of any third parties or the content of linked websites, although we
encourage you to read any applicable privacy policies of such parties or websites.
Conditions of Use, Notices and Changes to Our Privacy Policy
By using the Website you agree to the terms and conditions in this Privacy Policy
and the MBK Senior Living Terms of Use (the terms and conditions of which are
hereby incorporated by reference). In the event of any conflict between the terms
and conditions of this Privacy Policy and the Terms of Use, then the Terms of
Use shall control. If you do not agree to any of these terms and conditions you
should not use the Website.
You agree that any dispute over privacy or the terms contained in this Privacy
Policy, our Terms of Use, or any other agreement we have with you will be governed
by the law of the State of California.
As our business changes from time to time, this Privacy Policy and the Terms
of Use are expected to change. We reserve the right to amend the Privacy Policy
and Terms of Use at any time, for any reason, without notice to you, other than
the posting of the amended Privacy Policy and/or Terms of Use to the Website
and changing the version number of the Terms of Use and Privacy Policy which
is noted just below the first line of text that is the title of these documents.
You should check the Site frequently to see the current Privacy Policy in effect
and any changes that may have been made to it. The use of your information is
subject to the Privacy Policy and Terms of Use in effect at the most recent time
of use. The provisions contained herein supersede all previous notices or statements
regarding our privacy practices.
Questions Regarding This Privacy Policy
If you have any questions about our Privacy Policy, or would like to remove or
modify your stored information, please contact us at mslterms@mbk.com or you
can write to us at 175 Technology, Irvine, CA, 92618. |
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